Rebranding of Law Firm #1 in Chamber Europe Rating
Overall majority of law firms' names are built on surnames and are monotonous. The name KIAP also stands for the last names of the partners: "Korelsky, Ischuk, Astafiev and Partners".
The task is to strengthen the brand avoiding acronyms and focusing on the international market.
We transliterated the brand name into English and presented the logo as a set of symbols with simple geometric shapes.