FORUM GROUP

Performance marketing for diversified development company

CHALLENGE
Generate bids from potential buyers.
1.2%
The digital campaign consisted of outreach and lead generation tools: advertising in Yandex and on YouTube, contextual and targeting advertising in social networks, quiz forms, a capture form on the web site and a multiview.
lead conversion rate
65%
increasing the number of leads, taking into account the planned budget increase
14.5%
decreasing the cost of the lead
Solution
We developed a comprehensive strategy to promote a residential complex and formed a transparent consumer path for the client: from the first touch with the advertisement to purchasing the apartment.
All cases
instagram
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